samedi 15 décembre 2012

Revealing the Most Common Myths in SEO

By Shane Walker


It appears that SEO is still confusing lots of people engaged in it. This is because of a number of different ideas thrown in several areas in the world wide web. For that reason, people who are beginning in SEO are having a tough start.

One absurd perception on search engine optimisation is that a number of people keep insisting that meta descriptions execute a role in ranking a site. Well the simple truth of the matter is that meta tags do not have any major value in your Google rankings. It only aids boost your click through rates. Searchers wish to see a great glimpse of what is inside your content. Thus, it is still critical to formulate an attractive meta description although it does not give an impact on your search engine optimisation ratings.

One of the most famous principles posted in many sites is the claim that Google needs a precise proportion of keyword density in order to become optimum. Even though keyword density is definitely a key point, it is not correct that Google has disclosed any rates. They do not leak anything specific. As much as Google is concern, the more significant thing is the readability of your content. However, just be cautious and avoid over optimising your key phrases.

Another report claimed by many people who offer SEO packages is that ranking will be tough if you do not send in a sitemap to Google. Same with meta tags and descriptions, sitemaps has nothing to do with the actual rankings of a particular website. The sitemap is only used for discovery applications. It informs you the quantity of inbound links that you have.

Among all principles, the most controversial topic is whether social media will be the new SEO or not. For some individuals, social media is just a station and will never come through as a key element of SEO. On the flip side, many people feel that Google is going social as they want content to become more legitimate for their visitors. In this case, it is up to you to decide which side of the story are you in.




About the Author:



Aucun commentaire:

Enregistrer un commentaire