jeudi 10 janvier 2013

Top SEO Tips To Increase Your Website Visitors

By Sue Allen


Search engine optimization is extremely important for website success, and it pays to have your SEO strategy in place before you begin. In order for your business to be successful, potential customers have to find you via search engines. For this to happen, you must get your website ranked as highly as possible in the popular search engines, for a variety of different, relevant search terms. By following these tips, you will have a better chance of attaining that goal.

If you're using a server that's shared, make sure you're not using a proxy that shares with a site that's been banned. If your IP is the same or similar to one on a spam blacklist, your site may be penalized, or in some cases not indexed at all.

Keeping up with your search engine ranking is imperative, if you want to be successful at search engine optimization. If you don't pay attention to your standings, you won't know if your SEO methods are effective. Both the Google and Alexa toolbars show a site's page rank.

If you want to rank high in a search engine, do your part to help out web spiders. Spiders have to be able to easily navigate your site before they can properly index it. Create a site map that clearly indicates a hierarchy of pages, so that the spider will be able to index your site more accurately.

Before you begin to optimize your site, you must have access to a variety of analytical tools. You will need to invest in the analytics software and have them in place so you will be able to track what tactics are working and which ones are not. This way, you can make changes as needed.

Be sure that your site is properly coded when you try to utilize SEO on your website to grow traffic. Search engines are not humans and their spiders will not make exceptions for inadequate code. A site that relies heavily on Flash without providing text descriptions will be ignored by the search engines.

If you feature a good number of videos on your site, understand that search crawlers have trouble classifying these, even if the content is compelling and unique. To help website crawlers recognize your website's videos, use a site map page that lists the videos.

Boosting your site's SEO takes time, so remember to be patient. Huge amounts of traffic and major changes will not happen in one night. Do not be surprised if it takes several months for noticeable changes to occur if you are starting with a fairly new site. Just as with an offline business, the reputation of a cyber business takes time to enhance.

Successfully optimizing your site for search engines may seem intimidating, but as this article has shown you, it doesn't have to be difficult. Knowing the few basic principles that determine how the search engines work, can help you tweak your site to attract more visitors than ever. Before you know it, you'll have a slew of new customers.




About the Author:



Aucun commentaire:

Enregistrer un commentaire